Question

    Apple’s logo is one of the most familiar icons(图标) around the world. But what’s the story about the Apple logo? The image of the apple is obvious, because that’s the name of the company. What about the bite? The famous story is that the logo shows respect and honour for Alan Turing. He was the father of computer science. He researched artificial intelligence(人工智能) and unlocked German wartime codes(密码). However，after the war, he was put into prison，because of his beliefs. He could not stand the looking down and chose to bite a poisoned apple to end his life in the prison.

However, Rob Janoff, who designed the famous Apple logo, said, “It’s not the truth, but only a legend(传说, 传奇). The real reason why I designed it with a bite is very simple. I wanted people to get that it was an apple not a cherry (樱桃). When I go to markets to buy apples, I always mistake apples for cherries. It really has nothing to do with the scientist.”

Are you kidding? An apple is much bigger than a cherry. It’s very easy to tell. But if you use an apple to design a logo, some people may mistake it for a cherry.

1.Both the apple and the cherry are almost the same actually in ________.

A．shape            B．size              C．colour            D．weight

2.According to the passage, Alan Turing________.

A．died in the prison

B．used an apple to design a logo

C．was put into prison during the war

D．was the father of a computer company

3.What’s the purpose of writing the passage about the apple logo?

A．To introduce its designer.

B．To tell us a legend about it.

C．To try to find the truth of it.

D．To explain its market research.

 

Answer 1

【答案】

1.A

2.A

3.A

【解析】

试题分析：这篇短文主要介绍了苹果这个徽标的由来，他是罗波雅娜夫为了纪念阿兰图灵而设计的一个公司的名称。

1.根据第二段I wanted people to get that it was an apple not a cherry (樱桃). When I go to markets to buy apples, I always mistake apples for cherries.描述，可知樱桃与苹果在外形上很相似，故选A。

2.根据第一段The famous story is that the logo shows respect and honour for Alan Turing.……He could not stand the looking down and chose to bite a poisoned apple to end his life in the prison.描述，可知他死于监狱。故选A。

3.这篇短文主要介绍了苹果这个徽标的由来，他是Rob Janoff 为了纪念Alan Turing 而设计的一个公司的名称。故选A，介绍它的设计者。

考点：传记类记述文阅读

点评：本文浅显易懂，层次分明，学生很容易把握文章中心内容。答题中注意带着问题阅读短文，一般就能顺利找出答题依据。对于不能直接找到根据的问题注意联系上下文，根据短文中心总结出正确答案。