阅读理解
Right now in schools across the country children are busy selling Pepsi-Cola in the name of education. They are part of Pepsi's “Learn and Earn Project” —a competition set up by Pepsi once a year that encourages students to sell the soft drink at parties, basketball games and other school functions.
Then, each spring, the students write up their Pepsi-selling success stories for a chance at national prizes: shares of stock(股份) in the Pepsi-Cola Company.
According to materials the company sends the teachers, the project declares “help strengthening students' broad understandings of business, particularly its broad marketing and management aspects. ”
Whether it fufills this objective or not, it does succeed in selling Pepsi .
The “Learn and Earn Project” is just one example of the hundreds of ways food companies encouraging the buying ad their products in schools. Particularly in the fields of nutrition and hams economics, companies send numerous “teaching aids”: highly Professional films, shiny workbooks and pamphlets (小册子) , all available to teachers at well commercial rates or free.
For example, the Savennach Sugar Refining Corp puts out a book for students called “Sugar through the Ages” which includes statements such as “Scientists have found that generous amounts of sugar are a valuable part of well-balanced diets for growing children.”
By far the largest supplier of nutrition-education materials to schools is the National Dairy Council, which provides all sorts of pamphlets addressing questions ranging from “How am I doing socially?” to “How am I doing physically?”These materials are full of things about dairy(乳) Products, daily calcium (钙)requirement , etc . Drink milk ,the message seems to be, and you too can be popular.
But nutrition and home economics are rat the only areas where companies have found a lucrative(获利) form of advertising.
1.What is NOT true of Pepsi's “Learn and Earn Project”?
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A.Students selling Pepsi-Cola successfully will become stock holders in the company.
B.Students may gain a better understanding of a business project.
C.It is carried out every year.
D.The Pepsi Company gains much profit out of it.
2.The main idea of the passage is that ________.
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A.students learn much knowledge of nutrition and home economics through their practice of business
B.Pepsi's “Learn and Earn Project ”helps strengthening the students' broad understanding of business
C.many big companies provide money for schools successfully by carrying out their “Learn and Earn Project”
D.various types of companies extend the selling of their products to schools
3.What do you think is the author's attitude toward such approaches (探讨) to education?
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A.The author doesn't show his like or dislike for them.
B.The author doesn't think highly of them.
C.The author doubts if those companies can fulfill their objectives .
D.The author takes a denifite(明确的) attitude towards them .
4.The underlined word “generous” most probably means ________.
[ ]
科目:高中英语 来源:湖南省长望浏宁四市县区2012届高三5月联考试题英语试题 题型:050
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