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Businesses are witnessing a difficult time,which has in turn produced influence on consumers’ desire to go green.However,shoppers are still laying stress on environmental concerns.
Two thirds of customers say that environmental considerations inform their purchases to the same degree as they did a year ago,while more than a quarter say that they are now even better aware of the environmental effect on what they buy.
This may help to influence how shops store goods on their shelves.And the companies should still make efforts to become more environmentally friendly.Two out of three people think it is important to buy from environmentally responsible companies,with about one in seven saying that they had even decided to take their custom elsewhere if they felt a company’s environmental reputation was not good enough.
Harry Morrison,chief executive(主管)of the Carbon Trust,sympathizes:“I understand this situation where survival is very important now.But from environmental considerations,the clock is ticking—we don’t have much time.In addition,cutting carbon has an immediate effect as costs drop and a medium­term benefit for the brand.”
Larger companies have an extra motivation to look at reducing their carbon footprint,as new rules next year will require businesses to buy carbon allowances to make up for their emissions(排放).Those that have taken early action will have a head start.More than two thirds of consumers are not clear about which companies are environmentally responsible.This suggests that firms that are able to relay clearly their message to the public will be in a pole position to attract shoppers.
The Carbon Trust believes that it can help by informing customers about the good work companies are doing.“When companies are granted(授予) the standard,they can use a logo(标识) in all their marketing which makes it clear that they are working towards cutting emissions,” Mr.Morrison said.                                                  (2010·福建,C)
小题1:What’s the main idea of the passage?
A.Businesses are finding ways to send their message to the shoppers.
B.Companies will soon get information about cutting carbon emissions.
C.Firms are making efforts to encourage customers to keep goods at home.
D.Firms are urged to cut carbon emissions by shoppers’ environmental awareness.
小题2:The underlined word “inform” in Paragraph 2 probably means “________”.
A.affectB.changeC.disturbD.reject
小题3:According to Harry Morrison,businesses ________.
A.will benefit from cutting carbon emissions
B.should buy carbon allowances for shoppers
C.are required to make up for their carbon emissions
D.have encouraged shoppers to take their custom elsewhere
小题4:We can learn from the passage that businesses will________.
A.have a strong desire to reduce costs
B.use the same logo in their marketing
C.gain advantages by taking early action
D.attract more shoppers by storing goods

小题1:D
小题2:A
小题3:A
小题4:C

小题1: D
解析 主旨大意题。环保意识的进一步提高促使公司去减排。
小题2: A
解析 词义猜测题。由第二段“Two thirds of customers say that environmental consideration inform their purchases to the same degree as they did a year ago...三分之二的顾客说环境方面的考虑影响着他们的购买力,和一年前达到相同的程度……”可以推出,inform意为“影响”。change“改变”;disturb“打扰,妨碍”;reject“拒绝”,约不符合句意。
小题3: A
解析 细节理解题。由第四段最后一句“In addition,cutting carbon has an immediate effect...”可知,Harry Morrison认为企业会从减排中获益,故A项正确。
小题4: C
解析 细节理解题。从第五段第二句“Those that have taken early action will have a head start.”可知,C项正确。
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A.whether you are interested in the subject.
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D.How much you can learn in the college.
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D.Because they like the science subjects.
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A.Humanities are becoming less and less popular with the students.
B.Studying science subjects is sure to find a well-paid job.
C.The humanities in college should be cancelled.
D.The writer thinks those who choose the liberal arts education will choose their favorite subjects.
小题4: What does the underlined word “it” refer to in the first paragraph ?
A.the subject you study in collegeB.scienceC.humanitiesD.liberal arts
体裁:说明文        词数:326       难度系数:☆☆☆☆       建议用时:8分钟
类别:细节理解+推理判断题+词义猜测题             本文标题 :…Arts in crisis…

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D.Which Sleeping Position Helps You Sleep Comfortably
小题2:Which of the following pictures is the fetal position?

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A.stubbornB.flexible
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科目:高中英语 来源:不详 题型:阅读理解

Most people know precious gemstones (宝石) by their appearances. An emerald flashes deep green, a ruby seems to hold a red fire inside, and a diamond shines like a star. It’s more difficult to tell where the gem was mined, since a diamond from Australia or Arkansas may appear the same to one from the Democratic Republic of the Congo. However, recently, a team of scientists has found a way to identify a gemstone’s origin.
Beneath the surface of a gemstone, on the tiny level of atoms and molecules(分子), lie clues (线索) to its origin. At this year’s meeting of the Geological Society of America in Minneapolis, Catherine McManus reported on a technique that uses lasers (激光) to clarify these clues and identify a stone’s homeland. McManus directs scientific research at Materialytics, in Killeen, Texas. The company is developing the technique. “With enough data, we could identify which country, which mining place, even the individual mine a gemstone comes from,” McManus told Science News.
Some gemstones, including many diamonds, come from war-torn countries. Sales of those “blood minerals” may encourage violent civil wars where innocent people are injured or killed. In an effort to reduce the trade in blood minerals, the U.S. government passed law in July 2010 that requires companies that sell gemstones to determine the origins of their stones.
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The plasma, which is superhot, produces a light pattern. (The science of analyzing this kind of light pattern is called spectroscopy.) Different elements(元素)produce different patterns, but McManus and her team say that gemstones from the same area produce similar patterns. Materialytics has already collected patterns from thousands of gemstones, including more than 200 from diamonds. They can compare the light pattern from an unknown gemstone to patterns they do know and look for a match. The light pattern acts like a signature, telling the researchers the origin of the gemstone.
In a small test, the laser technique correctly identified the origins of 95 out of every 100 diamonds. For gemstones like emeralds and rubies, the technique proved successful for 98 out of every 100 stones. The scientists need to collect and analyze more samples, including those from war-torn countries, before the tool is ready for commercial use.
Scientists like Barbara Dutrow, a mineralogist from Louisiana State University in Baton Rouge, find the technique exciting. “This is a basic new tool that could provide a better fingerprint of a material from a particular locality,” she told Science News.
小题1:We learn from Paragraph 1 that __________________.
A.an emerald and a ruby are names of diamonds.
B.it’s not difficult to tell where the gem was mined.
C.appearances help to identify the origin of gemstones.
D.diamonds from different places may appear the same.
小题2:Why did the U.S. government pass law that requires companies selling gemstones to determine the origins of their stones?
A.To look for more gemstones.
B.To encourage violent civil wars.
C.To reduce the trade in blood minerals.
D.To develop the economy.
小题3:Which of the following facts most probably helps McManus and her team in identifying the origin of stones?
A.Heat can turn ice into water or water into steam.
B.Gemstones from the same area produce similar light patterns.
C.Laser can changes a miniscule part of the gemstone into plasma.
D.Materialytics has already collected patterns from thousands of gemstones.
小题4:From the last two paragraphs, what can be inferred about the laser technique?
A.It is ready for commercial use.
B.People can use the new tool to find more gemstones.
C.It can significantly reduce the gemstones trade in blood minerals.
D.It will bring about a revolutionary change in identifying the origin of minerals.
小题5:The author wrote this passage mainly to ________.
A.tell us how to identify the origin of diamonds.
B.introduce a laser technique in identifying a stone’s origin
C.prove identifying the origin of gemstones are difficult
D.attract our attention to reducing trade in blood minerals

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