科目:初中英语 来源: 题型:阅读理解
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科目:初中英语 来源:2014届江苏盱眙县明祖陵中学八年级下期期末考试英语卷(解析版) 题型:阅读理解
The right name is important in the business world. All you have to do is think of the names for some of the products you buy every day and you’ll agree that the name and the product are connected in the everyone’s mind.
In many countries, successful trade or brand names are protected by law. This is so that other companies cannot make a product and, in fact, be buying something different. Businesses register a company or a product name with the government. In fact, more than 1,000 product and company names are registered every hour. Many companies spend a lot of money to find the right name for their products. A good example of this is. In the car industry. Some successful names for cars have powerful associations (联系).The Ford Mustang and the Jaguar are only two examples of choosing the names of animals that are fast and strong.
When a U. S company decides to sell its product in another country, it has to make sure that the product name translates properly. When Coca-Cola introduced its soft drink to China, it looked for the right name. It wanted a name that would do two things. One was to present its image(形象)in Chinese and the second was to be close to its first brand name—Coke. It took some efforts before finding the right word —which sounds similar and translates as “happiness in the mouth”. Asian company names are not new to the United States. The brand names of Samsung and Sony have been successful. Finding the right brand name is a big business. Asian companies that sell to foreign markets pay to find a name that will connect with its customers. There are even naming companies that specialize in inventing product names. These companies can charge (要价)up to $100,000 a word for their creations. But it’s worth it. Successful companies know how important the right brand names are for their development.
1.Why are trade names protected by law in many countries?
A. To make companies pay for naming service.
B. To help people choose the best products
C. To present good images of the products.
D. To prevent good images from being copied
2.What can we learn from the passage?
A. Many companies care about the cost of finding the right names
B. Creative trade names can help companies to have a larger sale
C. The government often does business with naming companies
D. It is considered necessary for cars to be names after animals
3.What’s the best title for the passage?
A. The Business of Names
B. The Development of Names
C. The Rules of Naming Business
D. The Methods of Choosing Names
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科目:初中英语 来源:2013年初中毕业升学考试(江苏宿迁卷)英语(解析版) 题型:其他题
根据短文内容及首字母提示,写出所缺单词,使短文完整.通顺。
Gary has a robot. It is made in the USA. It looks1.l a real person. On the face of the robot, there are two big2.e . In fact, they are cameras. The robot3.u them to take photos of everything it sees. Also the robot has a speaker as its mouth. It can talk to people and4.a their questions. It is humorous. It can tell a lot of jokes and make people laugh. The robot also has two5.a connected to its chest. At the end of each arm, there is a 6.h , so the robot can do whatever it is asked to, such as sweeping the floor, 7.d the laundry and making the bed. Sometimes it can help him go 8. s at the supermarket. The robot stands on four small wheels. It can use them to move around 9.e . It never goes wrong. Gary is satisfied 10.w it. It has become his best friend.
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科目:初中英语 来源:2012-2013学年江苏盐城第一初级中学教育集团初三下期调研考试英语卷(解析版) 题型:单词拼写
根据短文内容及首字母提示,填入适当的单词,使短文的意思完整。(在填写答案时,单词的第一个字母要写出来)
Have you ever seen Korean writing before? In many people’s eyes, it 1.l lovely but difficult. Do you know the2.h_________of the special letters?
Long ago, Korean people didn’t 3.o their letters. At that time, they used Chinese characters(字符). Because Chinese is hard to learn, only rich people had the4.m and time to ask teachers to teach them. One of their kings was called Sejong. He decided to5.i_________ Korean Letters. He thought hard.
One day, on 6.O________ 9, 1446, he looked at a window frame(框架)and shouted, “I know what our letters should be!” He was so excited that he cried it loudly. He got the7.i from the frame and invented letters of all the same size. It seemed that they were put in a window frame. The earliest Korean letters were born. King Sejong said, “Chinese characters can’t express Korean meanings. Now I invent 8.o_________ own letters. These letters are very 9.e_________ to learn. I hope that they can help all people learn to read.”
When King Sejong first invented the Korean letters, they had 28 letters, but only 24 are used today. All the Korean people enjoy 10.u their own letters. Some Chinese young people think they’re interesting.
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科目:初中英语 来源:2014届江苏省扬州市邗江区八年级下学期期中考试英语试卷(解析版) 题型:单词拼写
根据首字母完成短文
We live in the “computer a 1. ”. People, such as scientists, teachers, writers and students, use computers to do all k 2. of work. But more than 30 years ago, computers couldn’t do m 3. . They were very big and expensive. Few people were i 4. in them or knew how to use them. Today computers are smaller and c 5. . Since they can do lots of work, many people like to use them. Some people even have them at home. Computers became very important, because they can work faster than men and make f 6. mistakes. They can help people do a lot of things. W 7. now use computers to write, teachers use them to help teaching, students use them to help study, and children use them to play g 8. . Computers are very u 9. and helpful. They are our good friends. Do you want to o 10. a computer?
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