III. 阅读 (共两节,满分40分)
第一节:阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给的四个选项(A、B、C 和D)中,选出最佳选项,并在答题卡上将该项涂黑。
As goods and services improved, people were persuaded to spend their money on changing from old to new, and found the change worth the expense. When an airline equipped itself with jets, for example, its costs (and therefore air fare) would go up, but the new planes meant such an improvement that the higher cost was justified. A new car (or wireless, washing machine, electric kettle) made life so much more comfortable than the old one that the high cost of replacement was fully repaid. Manufacturers still cry their goods as persuasively as ever, but are the improvements really worth paying for? In many fields, things have now reached such a high standard of performance that further progress is very limited and very, very expensive. Airlines, for example, go to enormous expense in buying the latest prestige jets, in which vast research costs have been spent on relatively small improvements. If we abandon these vast costs we might lose the chance of cutting minutes away from flying times; but wouldn’t it be better to see airfares drop dramatically, as capital costs become relatively insignificant? Again, in the context of a 70 m. p. h. Limit, with lines of cars traveling so close as to control each other’s speeds, improvements in performance are actually irrelevant; improvements in handling are unnecessary, as most production cars grip(抓牢) the road perfectly, and comfort has now reached a very high level. Small improvements here are unlikely to be worth the thousands that anybody replacing an ordinary family car every two years may have spent on them. Let us instead have cars — or wireless, electric kettles, washing machines, television sets — which are made to last, and not to be replaced. Significant progress is obviously a good thing, but the insignificant progression from model-change to model-change is not.
1. The author is obviously challenging the social norm (社会规范) that ________________.
A. it is important to improve goods and services
B. development of technology makes our life more comfortable
C. it is reasonable that prices are going up all the time
D. slightly improved new products are worth buying
2. According to this passage, airfares may rise because ______________.
A. the airplane has been improved
B. people tend to travel by new airplanes
C. the change is found to be reasonable
D. the service on the airplane is better than before
3. According to the author, passengers would be happier if they ____________.
A. could fly in the latest model of good planes
B. could get tickets at much lower prices
C. see the airlines make vital changes in their services
D. could spend less time flying in the air
4. When manufactures have improved the performance of their products to a certain level, then it would be _______________.
A. justified for them to cut the price
B. unnecessary for them to make any new changes
C. difficult and costly to further better them
D. insignificant for them to cut down the research costs
5. In the case of cars, the author advises that we _____________.
A. cancel the speed limit B. further improve their performance
C. change models every two years D. improve their durability (耐久性)
科目:高中英语 来源:广东省汕头金山中学2010届高三下学期矫正性测试英语试题 题型:阅读理解
III 阅读(共两节,满分40分)
第一节 阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给A、B、C和D项中,选出最佳选项,并在答题卡上将该项涂黑。
Advertising in America offers some great advantages to consumers. For example, in order to keep prices low through mass production, companies must have a mass market for their products. Mass advertising creates mass markets. Producers cannot afford to develop new products, put them on the market and wait for customers to discover them. This would take too long. Demand for some products must be created. This is done through advertising.
But advertising sometimes makes it difficult for consumers to make wise decisions. The fact is that when people are constantly flooded with messages through the mass media persuading them to buy particular products, many respond by buying them.
Advertising is designed to influence an individual to buy a product. Sellers often study human behavior to discover what will convince consumers to buy a certain item. This reason for buying is called a buying motive.
Buying motives are usually broken down into two categories: rational and emotional. Rational buying motives include the desire to save money, the desire for comfort, or the desire for good workmanship. Emotional buying motives include buying out of fear, wanting to be liked, and wanting to have something better than your friends have.
Emotional appeals are found in most consumer advertising today. Certain cars promise to make the driver feel "younger" and " freer". Shoes promise to make the buyer's whole life "springier". Life insurance policies promise to take the "care out of living".
Most consumers believe that they are not easily influenced by emotional appeals. However, corporations that sell consumer products obviously think differently. They spend many millions of dollars every day on radio, television, newspaper and magazine ads that use these appeals.
1. It can be inferred from the passage that one of the advantages of advertising for consumers is that ________.
A. it can create a big demand for consumer goods
B. the mass market created by it leads to low prices
C. producers can introduce new products to consumers
D. it helps consumers discover new products
2. Consumers sometimes find it difficult to make a sensible decision when buying a particular product because __________ .
A. many advertisements are too difficult for them to understand
B. they are afraid to be taken in by dishonest advertisements
C. mass advertising offers them a range of good and cheap products
D. they are confused by the quantity of advertisements promoting it
3. According to the passage, a toothpaste ad promising that people who use the product will make a lot of friends is an example of an ad that appeals to __________ .
A. rational buying motives B. the consumer's commonsense
C. emotional buying motives D. the desire for a good product
4. The reason why companies spend enormous amounts of money on advertising is that ________ .
A. they believe people can be influenced to buy a certain produce
B. it takes a lot of advertising to convince people to buy a certain product
C. most consumers are not easily influenced by emotional appeals
D. advertising based on emotional appeals are very effective
5. The best title for this passage would be ________ .
A. Advertising can create demand B. The advantages of advertising
C. What effective advertising can do D. The role of advertising in selling products
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科目:高中英语 来源:辽宁省锦州一中2009-2010学年高一下学期期中考试试题(英语) 题型:阅读理解
III. 阅读(共两节,满分40分)
第一节:阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项,并在答题卡上将该项涂黑。
Man has invented four kinds of satellites. The first kind of satellites studies the geography of the earth. They are used to make maps. They also help countries to see where they can find oil or gold. The second kind of satellites is used to guide ships and planes. A ship or a plane can send a message to the satellite and the satellite can find out where it is. The third kind of satellites studies the weather. These satellites watch clouds and strong winds moving across the earth. They warn countries to make preparations when very bad weather is coming. They take photos of the earth from miles above it and send the photos to weather stations on the ground.
The last kind is used for communication. Telephone calls between countries can be sent by these satellites. Some can carry hundreds of calls at one time. The call is sent to the satellite and then the satellite send it to the station in the country which is being phoned. These satellites also carry pictures, they can send about eight programs at a time.
1. If a ship is lost, ___________________, and the satellite will help it.
A. it can send a message to the satellite
B. the captain of the ship call the station
C. it stays there waiting
D. the satellite will take a photo of it
2. What can’t a satellite do according to the passage?
A. Tell the weather B. Send a message
C. Tell the position D. Show the time
3. Which of the following is true?
A. A satellite can dig out oil and gold.
B. A satellite can stop a plane.
C. A satellite can take pictures.
D. A satellite can stop storms.
4. Many countries send up satellites into space mainly because______.
A. they are helpful B. they are fashionable
C. they show how strong a country is D. they make the country beautiful
5. Which can be the best title for this passage?
A. Where to find a satellite? B. How many kinds of satellites?
C. What can a satellite do? D. What is a satellite?
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科目:高中英语 来源:广东省揭阳棉湖中学2009-2010学年高二下学期期末考试试题(英语) 题型:阅读理解
III. 阅读(共两节,满分40分)
第一节:阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳
选项,并在答题卡上将该项涂黑。
A
Moving in with a boyfriend causes women to eat more unhealthily and put on weight. But the opposite is true for men, whose long-term health benefits when they move in with a female partner.
Dieticians at Newcastle University said both partners try to please one another, and so change their dietary habits to suit their other half.
It leads men to eat more light meals, such as salads, fruit and vegetables, while women choose to make creamier, heavier dishes curry or rich pasta sauces, which may please their partner.
Women still have the strongest long-term influence over the couple’s diet and lifestyle, as they still have the traditional role of shopper and cook in most households.
The report, by Newcastle University’s Human Nutrition Research Centre, reviewed the finding of a variety of research projects from the UK, North America and Australia, which looked at the eating and lifestyle habits of couples.
The research shows that women are more likely to put on weight and increase their consumption of foods high in fat and sugar when they move in with their partner.
Women also use food as a comfort when dealing with emotional stress and have been found to gain weight when a relationship ends, while the same finding has not been observed in men.
Many couples reported food as being central to their partnership, and eating together in the evening was particularly important to many.
Report author and registered dietician Dr. Amelia Lake said, “The research has shown that your partner is a strong influence on lifestyle and people who are trying to live healthier lives should take this factor into consideration.”
1. According to the passage, moving in with a girlfriend, men _______.
A. have few changes of their dietary habits
B. have to eat more unhealthy foods
C. don’t like foods high in fat and sugar at all
D. try to eat foods that their girlfriends like
2. The underlined word “light”(in Paragraph 4 ) probably means ________.
A. not very heavy B. less in fat and sugar
C. gentle D. not serious or important
3. According to the report by Newcastle University’s Human Nutrition Research Centre, ________.
A. women put on weight only because they want to suit their other half
B. when men are faced with emotional stress, they will change their dietary habits
C. eating together in the evening is a good way to communicate for couples
D. it is wrong to change your dietary habits to suit your partner
4. From the passage, we can infer that _________.
A. women should pay more attention to their partner’s influence on them
B. more men will play roles of shopper and cook in most households
C. couples will not change their dietary habits and lifestyle to please their partner
D. long-term health of men benefits when they move in with a female partner
5. What would be the best title for the passage?
A. Don’t be silly any more, women! B. Which are better dietary habits?
C. Boyfriends make you fat D. Dr. Amelia Lake and his study
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科目:高中英语 来源:广东省执信中学2009-2010学年度高二下学期期中考试 题型:阅读理解
III. 阅读(共20小题;每小题2分,满分40分)
阅读下列短文,从每题所给的A、B、C和D项中,选出最佳选项,并在答题卡上将该项涂黑。
A
1685 was a very good year for German composers. Within the space of a month, two of the greatest were born: Johann Sebastian Bach and George Frederic Handel.
Handel’s father was a barber and surgeon, which sounds like a strange combination today, but back then those occupations went hand in hand. Even though Handel was very interested in music, his father didn’t think that was a good way to earn a living, so he wanted his son to be a lawyer. The story goes that Handel smuggled a quiet piano into the house so that he could practise in secret.
One day, Handel went along when his father went to shave a duke. While his father was working, Handel sat down and played the duke’s organ. The duke was so impressed that he convinced Handel’s father to let his son study music, and Handel finally got to learn how to compose.
Handel soon discovered that what he liked most was opera. In fact, he was so passionate about opera that he even fought a duel (决斗) over it with one of his friends. Since Italy was the place to learn about opera composing, Handel went off to Italy to study. When he got home, he got a job as court composer for a German prince.
Having landed such a wonderful job, Handel immediately asked his boss for time off. He wanted to go to England, where he’d heard that there weren’t nearly enough composers to satisfy the British taste for Italian opera.
After great success writing opera in London, Handel came back to Germany. Then fate played a funny trick on Handel and his boss. The Queen of England died, and it just so happened that the prince Handel worked for was next in line to the British throne. When he arrived in London as King George, followed Handel, his court composer in Germany.
In addition to serving the King, Handel became one of the most successful opera composers of his time. And he also produced them and traveled all over Europe to hire the best singers. There are stories of battles with rival opera producers and of fights between rival singers. Handel apparently had quite a temper.
If you ever go to London, look for Handel’s grave in Westminster Abbey, where there’s a wonderful monument to him.
56.How did Handel begin to learn to compose?
A.His father was sure of his future success.
B.His performance impressed a duke.
C.He begged his father to send him to Italy.
D.He practised hard and taught himself music.
57. What does the underlined word “smuggled” mean in the passage?
A. bought secretly B. took secretly C. carried in advance D. possessed personally
58.Why did Handel later settle down in Britain instead of Germany?
A. Because he could find better jobs in London.
B. Because he enjoyed greater fame in London.
C. Because his boss became King of Britain and brought him along.
D. Because London was a wonderful place to learn about opera.
59.Which of the following words can NOT be used to describe Handel, as shown in the passage?
A. bad-tempered B. talented C. enthusiastic D. optimistic
60. Which of the following statements is WRONG according to the passage?
A. Handel was born in the same year with Bach.
B. Many people worked both as a barber and surgeon.
C. Handel quit his job to learn about opera in Italy.
Handel was buried in London and was built a monument.
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科目:高中英语 来源:广东省20092010学年高二下学期期末考试试题(英语) 题型:阅读理解
III. 阅读(共两节,满分40分)
第一节:阅读理解(共15小题;每小题2分,满分30分)
阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳
选项,并在答题卡上将该项涂黑。
A
Moving in with a boyfriend causes women to eat more unhealthily and put on weight. But the opposite is true for men, whose long-term health benefits when they move in with a female partner.
Dieticians at Newcastle University said both partners try to please one another, and so change their dietary habits to suit their other half.
It leads men to eat more light meals, such as salads, fruit and vegetables, while women choose to make creamier, heavier dishes curry or rich pasta sauces, which may please their partner.
Women still have the strongest long-term influence over the couple’s diet and lifestyle, as they still have the traditional role of shopper and cook in most households.
The report, by Newcastle University’s Human Nutrition Research Centre, reviewed the finding of a variety of research projects from the UK, North America and Australia, which looked at the eating and lifestyle habits of couples.
The research shows that women are more likely to put on weight and increase their consumption of foods high in fat and sugar when they move in with their partner.
Women also use food as a comfort when dealing with emotional stress and have been found to gain weight when a relationship ends, while the same finding has not been observed in men.
Many couples reported food as being central to their partnership, and eating together in the evening was particularly important to many.
Report author and registered dietician Dr. Amelia Lake said, “The research has shown that your partner is a strong influence on lifestyle and people who are trying to live healthier lives should take this factor into consideration.”
1. According to the passage, moving in with a girlfriend, men _______.
A. have few changes of their dietary habits
B. have to eat more unhealthy foods
C. don’t like foods high in fat and sugar at all
D. try to eat foods that their girlfriends like
2. The underlined word “light”(in Paragraph 4 ) probably means ________.
A. not very heavy B. less in fat and sugar
C. gentle D. not serious or important
3. According to the report by Newcastle University’s Human Nutrition Research Centre, ________.
A. women put on weight only because they want to suit their other half
B. when men are faced with emotional stress, they will change their dietary habits
C. eating together in the evening is a good way to communicate for couples
D. it is wrong to change your dietary habits to suit your partner
4. From the passage, we can infer that _________.
A. women should pay more attention to their partner’s influence on them
B. more men will play roles of shopper and cook in most households
C. couples will not change their dietary habits and lifestyle to please their partner
D. long-term health of men benefits when they move in with a female partner
5. What would be the best title for the passage?
A. Don’t be silly any more, women! B. Which are better dietary habits?
C. Boyfriends make you fat D. Dr. Amelia Lake and his study
查看答案和解析>>
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