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Dear Sir£¬
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We recently have had a heated discussion about if the students of Senior 3should take physical exercise£®
55% of we think that we should exercise every day£¬such as do morning exercise£¬playing table tennis or basketball so that we can build up our body to prevent illness£®However£¬it made us completely relaxed after long-time study in classroom£®
However£¬other students are against taking regularly exercise£®They complain that exercising is a waste of time because it makes us tired or feel too excited to go on learning£®In addition to£¬we may hurt ourselves during the play£¬that is not what we want£®
Personally£¬we need to take physical exercise on a regular basis to keep fit because nothing is more important as good health£®

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2£®Haagen-Dazs from Europe started in 1989 and is 5-10 times more expensive than regular ice cream£®There is no real advantage£®However£¬it adopted a unique marketing strategy£¬and quickly occupied the market as a top ice cream brand£®
  Haagen-Dazs did not set up shops in ordinary supermarkets or grocery stores£®Haggen-Dazs leisure fashion shops are located in busy sections of malls£®The layout is carefully planned to create an elegant atmosphere£¬and sometimes£¬a flagship£¨Æì½¢£© store will cost several million dollars£®
Compared to other ice cream brands£¬Haagen-Dazs consumers are tightly grouped£®It is understood that Haagen-Dazs seldom does television advertising£®The majority of advertisements are high impact visually in print advertisements£®In particular many advertisements target the wealthy consumers£®Moreover£¬if the consumer spends 500 Yuan they can become a member£®These members will be regularly sent advertisements by direct mail£®Praise of customers is a powerful weapon£®
There is always much creative ingenuity in Haagen-Dazs advertising£¬so it is remembered by the people£º
¡îinitial advertisements such as£º"Delicious Haagen-Dazs£¬like 24K gold£¬Kobe beef from Japan£¬original palm oil£¬mushroom truffles and Chinese ceramics¡­what¡®ice cream'was waiting for£®"
¡î"love her£¬let her eat Haagen-Dazs"This classic advertisement attracted numerous Haagen-Dazs lovers who became regulars£®
Today£¬Haggen-Dazs has about 700 stores in 55 countries with annual sales of more than 1 billion US dollars£®Haagen-Dazs has become the world's most popular ice cream brand£®In the United States£¬its market share is 6.1%£¬1%in France£¬4.6% in Japan£¬4% in Singapore£¬and 5% in Hong Kong£®
Determined to win the majority of wealthy customers they combined positioning in the marketplace with dedicated brand goals£®This is the real secret of success£®

50£®How is the text organized£¿A
A£®Main idea-Comparison-Supporting examples-Conclusion
B£®Topic-Supporting examples-Conclusion
C£®Opinion-Discussion-Description-Conclusion
D£®Topic-Argument-Explanation-Conclusion
51£®Which of the following statements about Haagen-Dazs is NOT true according to the passage£¿B
A£®You can enjoy yourself both physically and spiritually by eating it£®
B£®It is so popular that it can be bought in almost every supermarket
C£®It has become the world's top ice cream brand through its efforts
D£®If you are one of its members£¬you may receive its advertisements regularly£®
52£®Why does Haagen-Dazs seldom do television advertising£¿C
A£®Because it can't afford to do television advertising£®
B£®Because it doesn't think television advertising attracts consumers£®
C£®Because its design isn't suitable to be broadcast on the television£®
D£®Because it focuses on its target consumers by using other media£®
53£®According to the initial advertisements of Haagen-Dazs£¬it stresses that it isC
A£®expensive   B£®excellent   C£®special   D£®popular£®

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As it is known to us£¬fewer and fewer students do sports regularly£¬what makes them weak and easily tired£®
There are many reasons about this£®First of all£¬some of the students complained that they have too many homework£¬resulting in less time to take exercise£®Beside£¬some of them think that it is very difficulty for them to keep doing exercise£¬because it is a very hard thing£®
Because lack of physical activities£¬many students are in poor health£®I suggest that our school must take measures to encourage more students to take part in sports£®For us students£¬no matter what busy we are£¬it is necessary to spare some time to do exercise£®

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